AboutMusic PEI WeekShowcase PEICanadian Song ConferenceJoinMembers LoungeNews & EventsMusic PEI Programs
Music PEI Programs
Artist Mentorship Program

Sounds Just Fine, a company in the UK and operated by music industry pro, Neil Pearson, have been contracted to deliver the Artist Mentorship Program. Neil has decades of experience in a variety of roles in the music industry with a particular focus on artist and project development. He has worked with a number of international artists including Canadians Rose Cousins, The Small Glories, Tomato/Tomato, Dave Gunning and more.

The program will accept 12 artists and each artist will have one month to complete the program. It will include:

  • 3 x 1hr session over a one-month period (video conferencing or phone, to be arranged) in addition to email communication during the month
  • Sounds Just Fine are happy to set goals and targets with individual artists (and in consultation with Music PEI where this is deemed appropriate) depending on where they are in their career and the rhythm of their release schedule, and to use the sessions to develop and support areas of need and importance as required.
  • Each artist will have different needs, but areas anticipated to be covered could be (but not limited to) :
    • Audience development and growth with a focus on the UK, but happy to cover local, domestic, international, and online as appropriate.
    • Release strategy and making the most of a new record
    • How to sustain and build momentum between releases
    • Career strategy and planning for the short and long term
    • Building a team (working out when you need help, and where to go)
    • Building relationships and networking
    • Creative development and support
There is no fee for this program and artists will be selected by a jury in collaboration with Sounds Just Fine.

Artists must be Exporting or Export Ready and a permanent resident of PEI.